A picture is worth a thousand words… but what is a video worth? One definition of video is, “a digital recording of a set of images”, which leads us to believe that the inclusion of multiple images, multiples the worth! In this week’s blog, we are discussing why we live by “Video is Better Than Words” and how you can use this philosophy to benefit your business!
27 times more likely
Consumers are 27 times more likely to click on a video ad than a standard banner ad. Video is an excellent tool to utilize to drive more traffic to your website, promote your products and services, and boost website conversions. However, the video advertising market is becoming increasingly saturated, with more brands taking advantage of video than ever. So how do you stand out? With interactive video!
With interactive video, our fully-customizable, clickable icons make it easier than ever to get your customers to where they need to be… your website, your inbox, or on the phone with you! Wherever you want to send them, we can send them there. The best part? Not only will interactive video generate leads that actually convert, but, with the built-in CRM, you will have more information than ever about the viewers of your video ad.
45 times more likely
Videos are 45 times more likely to rank on the first page of Google than text. Increased SEO?! Yes, please! We have reiterated over and over again that people prefer to consume content in video form. This means that people spend a long time watching your content, directly translating to spending a longer time on your website. Guess who notices this increased time on your website? You guessed it… Google! If you are going to say it with words or images, just say it with video too! Unsure of where to start? Let us help! Our capabilities range from editing your pre-existing video footage to full-production and everything in between. Let’s chat – https://www.dr2interactive.com/contact-us/
380% more clicks
A call-to-action with video produces 380% more clicks than a regular sidebar call-to-action. Video creates a more authentic interaction with viewers, allowing for body language and verbal tone to play a role in conveying a message when text cannot. This authentic interaction is what gives viewers the desire to take action, increasing the success of your call-to-action. With interactive video, we have been able to increase conversions by as much as 1,010%! Our custom, clickable icons, make it easier than ever for viewers to take action directly in the video, in turn, generating more leads that will actually convert!
The numbers don’t lie, and based on these numbers we think a video is worth a lot! Here at Dr2 Interactive, we interact differently with video and we want to help you do the same! Increase engagement, conversions, and improve SEO, all while nurturing customer relationships. Learn more today – https://www.dr2interactive.com/contact-us/